Guides
Shifting From General to Executive English
Beyond grammar: three key areas to refine for authoritative communication in international professional settings.
The First Problem: Register
Register is the linguistic element concerning the appropriateness of words to their context. It is not a question of grammatical correctness or technical terminology: it is about choosing the right words for that room, that email, or that professional relationship.
A straightforward example: We need to sort out the budget stuff before the call is perfectly correct English and works well in a direct message between close colleagues or in an informal internal meeting. The same sentence in a board presentation or an email to a foreign partner inadvertently displays a level of informality that does not belong in that context and could potentially create friction.
The trap for many non-native speakers is that English acquired primarily through informal content (think comedy series, podcast conversations, etc.) is calibrated to everyday registers. It works well in the same communicative situation, but as soon as the context shifts, its limitations become apparent. In a meeting with international stakeholders or an email to a foreign partner, the expected register is higher and relies on lexical and cultural conventions that informal input rarely covers.
Taking the leap from general to professional English means learning to recognise when stuff works and when it doesn’t, and always having the right alternative to hand.
What does this look like in practice?
| Informal | Let’s sort out the money stuff before the call. |
| Formal | We need to firm up the budget allocation before proceeding. |
↳ The phrasal verb firm up means to consolidate something provisional into something definite. Read the definition: https://dictionary.cambridge.org/dictionary/english/firm-up
| Informal | Can you check with the client and see what they think? |
| Formal | Can you touch base with the client and get their read on this? |
↳ The phrasal verb touch base means to make contact with someone to exchange updates.
Read the definition: https://dictionary.cambridge.org/dictionary/english/touch-base
The Second Problem: Idioms
Business idioms are figurative expressions with well-established conventional meaning in the Anglophone professional world; knowing them is essential for understanding your interlocutors.
Some of these expressions carry a precise meaning that is difficult to replace.
A ballpark figure — a rough estimate
To spearhead — to lead as a driving force
She spearheaded the initiative says something more: that she drove it, initiated it. It implies that without her, the initiative probably would not have existed or would not have got off the ground when it did.
To go the extra mile — to do more than the minimum; to go above and beyond
Therefore, the secret with idioms is to choose them deliberately, avoiding phrases devoid of meaning or that add nothing of value to the conversation.
The Third Problem: False Friends
False friends are a different kettle of fish! The issue here is words that an Italian speaker recognises because they sound familiar, perhaps sharing Latin roots or appearing directly translatable, but which mean something different in English, sometimes the complete opposite.
In spoken communication, tone of voice and context can sometimes resolve the misunderstanding before any damage is done. In written communication (emails, reports, contracts, presentations, etc.), that safety net disappears and the risk of creating genuine ambiguity around deadlines, commitments, or assessments becomes real.
Examples
| English word | False friends for italian speakers | Correct meaning | Why it matters professional |
| Eventually | Sounds like eventualmente — perhaps, possibly | Sooner or later; at some point. Implies certainty, not possibility. | We will eventually need more resources in an email means the company will certainly need more resources in the future. |
| Sensible | Sounds like sensibile — emotional, sensitive | Reasonable, sound — a positive intellectual quality. | That’s a sensible approach is a direct compliment. It means the approach is well-reasoned, not emotionally driven. |
| Pretend | Sounds like pretendere — to demand, to require | To make believe, to feign, to simulate. | In our company, we pretend to put the customer first does not mean we insist on prioritising customers — it means we only pretend to. A costly mistake in a company brochure translated into English. |
| Demand | Sounds like domanda — a neutral or polite request | A forceful request, often implying insistence or entitlement. | I demand some information about your services is not a polite enquiry. An Anglophone partner will read it as a firm, pressing request. |
| Actually | Sounds like attualmente — currently, at the present time | In fact, as a matter of fact — introduces a correction or clarification. | Actually, the figures show the opposite does not mean the figures show something different right now — it means they show the opposite, full stop. |
Three Problems, One Goal
Register, idioms, and false friends are three distinct areas that converge towards the same outcome when addressed together: the ability to use English as a precise professional tool, not merely as a comprehensible language.
Sometimes, “comprehensible” is not enough. Whether in a negotiation, a presentation to international stakeholders, or a legally binding document that someone will read without the opportunity to ask for clarification, every lexical choice communicates something about the person writing or speaking: their level of familiarity with that world, and their ability to navigate that language with confidence.
The goal is not to speak flawless English, but to use it with awareness; knowing when stuff works and when it does not, when leverage is the right tool and when it is an overworked cliché, when eventually says exactly what you mean and when, for an Italian speaker, it risks saying the opposite.